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This site states the following, "Hi-Plas is a direct supplier of Hygienic Plastics in Sheffield, distributing to the whole of the UK." We noticed that the web site stated " We are industry leaders in setting standards in quality and performance." It also stated " We will beat any genuine quote for the same high quality materials. Hygienic Plastic Wall Cladding; PVC Plastic Wall Sheets. Suspended Ceiling Tiles - Easy Clean Plastic PVC Ceiling Tiles. Flexible PVC Strip Curtain Doors." The header had hygienic plastic as the highest ranking keyword. It was followed by hygienic plastic sheffield, hygienic plastic yorkshire, and hygienic cladding which isn't as ranked as highly as hygienic plastic. The next words the site uses is plastic wall cladding. plastic ceiling cladding was also included and could not be understood by search parsers.